About Us

A celebrated actor, a doting son, a passionate artist and above all, an amazing human being.
His stardom knows no bounds and his name needs no introduction.

From the man who lives in the hearts of millions of Indians comes a brand that caters to the everyday personal care needs of India.

The one and only Salman Khan, in association with the best experts from the industry launches FRSH, India’s rising fragrance and personal care brand.

With a plethora of exciting products in its portfolio, FRSH begins its journey by catering to the need of the hour today – Safety & Hygiene!